Just Say No

This week's Newsweek cover story speaks to the problem of saying no to your kids. How do you tell them they can't get everything they want, when they're being carpet bombed by 40,000 ad impressions a year, when they're drowning in shark-infested materialistic neighborhoods and peer groups, and when weak-willed, overworked parents are all too willing to bail their way out of guilt-prison? Oh, the problems we overstuffed Americans are faced with.